Bernd Adam is the CEO of the Deutsche Fachpresse since November 2008.
Previously, he was a board member of Print & Media Forum AG, an economically independent subsidiary of the Federal Association Print and Media (Bundesverbandes Druck- und Medien, BVDM) and the National Associations Print and Media( Landesverbände Druck und Medien) . After his study of journalism, political science and business administration, Adam had worked for ZDF Enterprises GmbH, the MFG Media and Film Society Baden-Württemberg (die MFG Medien- und Filmgesellschaft Baden-Württemberg) as well as the Strategy Consulting Diebold Germany. In 2001 he moved on to the Pro Print Forum GmbH, a company that conciliates technical information and built up communications platforms for the print and media industry. The company was renamed Print & Media Forum AG shortly thereafter, from October 2001, Adam served there as Executive.
“I will give an overview on the B2B publishing market in Germany.”
What will Bernd Adam talk at The Market?
I will give an overview on the B2B publishing market in Germany. This overview will include figures on turnover, number of magazines etc. Further I will give some brief examples for typical business models.I am looking forward to interesting contacts and exchange on business media worldwide.
About Deutsche Fachpresse
Deutsche Fachpresse represents the interests of 400 affiliated B2B publishers, with 3.700 titles and a turnover of some 3 billion Euros (2015). It is borne by the Börsenverein des Deutschen Buchhandels (Frankfurt) and the Fachverband Fachpresse im VDZ (Berlin). According to our mission statement, the goal of the Deutsche Fachpresse is to be the number one B2B network for publishers.
We represent common interests and support common political and economic aims of our members, in cooperation with both of the above-mentioned responsible bodies.
We convey knowledge and are monitoring the latest trends in our members’ markets and support the exchange of know-how in the publishing business.
We encourage communication and contact. All of our events are also networking opportunities to make contact, exchange experiences and become familiar with alternative points of view. Special conditions are available for members of the Deutsche Fachpresse participating.
We keep B2B media in the public eye. We help to position B2B media as a reliable source of information as well as efficient advertising partners. To encourage this goal, we carry out and support studies and surveys on the power of B2B media.
In addition to this, the Deutsche Fachpresse assists its members in many individual aspects of their daily business.